CarCapital, an automotive fintech company, announced the appointment of John Chipps as its chief information officer. Chipps has a background in the design, development, and delivery of cost-effective, high-performing digital applications and infrastructures.

Chipps most recently served as the CEO for SEEK CIO and has held C-level technology management positions for multiple industries in both for-profit and non-profit organizations.

“I am happy to welcome John Chipps as our chief information officer,” said Justin Tisler, co-founder and CEO at Car Capital. “John brings over 25 years of experience in technology, executive management, and IT consulting to Car Capital. He will help to guide the technology department and support our company growth as an integral thought leader.”

Digital Air Strike announced the launch of two new customer experience (CX) technology solutions designed to improve how dealers merchandise their vehicles and convert prospects, all while helping dealers increase inventory levels. Digital Air Strike announced the launch of Response Logix 5.0, the company's patented Lead Response technology that uses A.I. technology to build prospect-specific websites in real-time, paired with CRM integration to respond to every lead more effectively. Digital Air Strike also launched the new Inventory Maximizer solution to provide a more profitable way to merchandise inventory online.

Response Logix 5.0 is part of Digital Air Strike's Engagement Platform. It integrates with 27 inventory providers, 26 CRM platforms, and five additional data partners, including Fortellis eLeads, Dealertrack Payment Driver, and Cox Automotive VinSolutions. The platform offers an enhanced response cadence that sends multiple personalized responses to every prospect on behalf of the dealership's designated sales representatives. Dealership staff is alerted when consumers engage, and they can jump in at any time. Emails are sent to each lead linking to a customized website that is dynamically built in real-time for every prospect, along with AI-driven vehicle suggestions and payment options. Continued email and text communications automatically nurture each prospect, all tailored to each dealership's existing sales process.

New enhancements to the lead response technology include the ability for dealers to cross-promote alternative vehicle options from across all stores within a dealer group, not just the website or showroom for the store the consumer inquired initially.

Response Logix 5.0 also presents vehicle buy-back and trade-in valuations through Kelley Blue Book, even if the consumer is only wanting to sell their vehicle to the dealership and is not yet ready to buy.

A new app from SureSale could streamline the inspection process, eliminating manual checklists and computer inputs, all while fueling consumer confidence through a comprehensive vehicle history and condition report.

SureSale provides auto retailers, independent technicians and repair facilities the ability to share used vehicle history and real-time condition information.

“Our app eases the inspection process, speeding it up by at least 30 minutes and automatically combining multi-point real-time condition information with deep vehicle history into one report that can be shared digitally with customers on-the-spot,” said Michael Rose, a SureSale vice president.

While the physical inspection takes place, the new app simultaneously runs the VIN through SureSale’s proprietary platform to analyze and check vehicle history, title status, odometer accuracy, manufacturer warranty, recalls, and other important vehicle information. This information is automatically combined with the inspection information in the easily shareable, easily readable SureSale vehicle quality report.

Looking to expand its digital footprint in U.S. auto dealerships from coast-to-coast, U.K.-based CitNOW has acquired Quik.

Quik is an integrated cloud-based SaaS company that has pioneered digital service technology in the automotive industry. It features digital multi-point inspections, video, parts-pricing and availability, customer communications, and online payment options that fully integrate with existing dealership management systems.

Aside from the acquisition, Quik also announced that CEO Jack Gardner has decided to step down from his role to pursue other interests. COO Chad Deaver is remaining with the company and will now report to Horsburgh.

Imply, a self-service analytics provider, announced that TrueCar has selected Imply Cloud as its self-service analytics platform. TrueCar is one of the most efficient and transparent ways to find a car. Consumers can use TrueCar to learn what other people paid for a new vehicle of interest in their local area and receive upfront, transactable prices on a specific vehicle on the dealer’s lot. They can also now build many parts of their deal with the dealer online, including loan and lease payments as well as their trade-in. Consumers can also search dealers’ inventories of quality used and certified previously owned cars with intelligent price ratings and free condition summaries.

TrueCar chose Imply Cloud to help them make their dashboards real-time, detect anomalies, and do so while minimizing engineering and operational overhead. With Imply they intend to unlock insights from digital interaction data from their core services, further empower their data scientists and product teams to improve services with increased agility, deliver a higher quality experience, and ensure they are investing in the right areas of the TrueCar platform.

TrueCar’s data architecture uses Amazon Kinesis and Spark Streaming for data ingestion and preparation, Imply Cloud for analytics and HDFS for deep storage. The Imply analytics engine connects to the Imply Pivot analytics UI to power real-time self-service data applications. It also connects to Tableau to provide executive dashboards.

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