ACERTUS Announces Acquisition

By Staff Writer March 19, 2025

ACERTUS, an automotive logistics-as-a-service platform, has acquired Bluestar Auto Movers and Bluestar Corporate Relocation Service, a move that significantly expands the company’s market reach and service capabilities. This partnership reinforces ACERTUS’ position as the premier end-to-end automotive logistics solution while introducing two high-value service lines: exotic vehicle transport and corporate relocation.

Bluestar’s expertise enables ACERTUS to deliver full-spectrum corporate and employee relocation solutions, addressing a critical market need and creating new revenue opportunities.

The acquisition positions ACERTUS to capture the premium exotic vehicle segment through new “white glove” delivery services specifically designed for ultra-luxury brands including Ferrari, Lamborghini, and Maserati, and the corporate and employee relocation segment by providing reliable, secure and efficient transport solutions.

“This acquisition represents two new end markets for the ONE ACERTUS platform: corporate relocation services and luxury, white glove services. This is a continued evolution of our business model and reinforces our commitment to providing comprehensive solutions across the automotive logistics landscape,” said Trent Broberg, CEO of ACERTUS. “By integrating Bluestar’s specialized capabilities, we’re not just expanding our service portfolio; we’re elevating the entire customer experience.”

The transaction specifically excludes Bluestar Transportation, the asset-based trucking division of Bluestar, allowing ACERTUS to maintain its strategic focus on technology-enabled logistics services rather than physical fleet assets.

The acquisition is effective immediately and includes the existing Bluestar Auto Movers and Bluestar Corporate Relocation Service management teams and employees which will continue to drive the company’s success.

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Last modified on Friday, 21 March 2025 10:47