Firm Launches Dealer Digital Training Featured

By Staff Writer November 12, 2019

Generations Digital LLC, a provider of digital marketing consulting and training for the automotive retail industry, announced the launch of Generations Digital University (GDU). While the online training platform will launch with its first course, Google Analytics Certification for Automotive in November, several additional training topics on Google My Business and Third Party Classifieds will follow.

In the course, George Nenni, founder and managing partner of Generations Digital, shares his customized approach for building out analytics, including: Custom Goals and Segments, UTM-tagging of campaigns, and ways to build an automotive layer on top of Google Analytics for better, more insightful reporting.

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Last modified on Monday, 18 November 2019 15:59

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