Nowlake and Salient have formed a strategic partnership with hopes of revolutionizing the auto finance industry.

Nowlake, a FinTech organization incorporating the philosophy of Westlake and Nowcom, is partnering with Salient to bring generative AI into the Westlake world. As the market leader in voice technology, Salient was designed specifically for the needs of the automotive finance industry. This collaboration will help improve the communication gateway with our customers and our dealers.

Jay Kamdar, the president of Nowcom, said this about the partnership with Salient: “Having consistently ranked among the top companies in finance and technology in the auto industry, it is imperative that we continue setting exemplary standards. The incorporation of Salient’s cutting-edge AI technology is poised to elevate our success even further, empowering us to support our dealers and clients at an unprecedented level.”