Cars.com Hits Record Traffic Featured

By Staff Writer September 17, 2019

Cars.com announced record traffic across its network with more than 50.3 million car shopper visits in August, a 26.8 percent increase versus the same time last year and the highest ever for the business

“Our traffic momentum signals tremendous opportunity for dealers to drive retail sales heading into the fourth quarter as Cars.com shoppers have an average purchase horizon of 50 days,” said Alex Vetter, CEO of Cars.com. “Targeting a qualified population of car shoppers who are in market and ready-to-buy will deliver significantly higher sales conversions for retailers, and much more cost effectively than paid search and other marketing channels.”

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Last modified on Monday, 23 September 2019 12:42

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