Subaru of America recently reported 44,373 vehicle sales for January 2023, a 0.5 percent increase compared with January 2022 (44,158). January also marked the sixth consecutive month of month-over-month sales increases for the automaker.  

 In January, Crosstrek was the top performer by volume and achieved its best January ever with 12,706 vehicle sales, surpassing its previous record set in January 2021 (10,431). WRX sales for January 2023 increased 488 percent, while Outback sales decreased 1.1 percent compared to January 2022. In addition, 499 of the new Solterra EV were delivered in January.

“We are off to a winning start in 2023 following a season of strong holiday car-buying,” said Jeff Walters, senior vice president of sales. “The Crosstrek, our number one seller in 2022, started the new year with its best January ever and we’re seeing continued enthusiasm for all of our adventure-seeking SUV carlines.”