
During 2021, dealer usage of Manheim’s offsite wholesale channels skyrocketed, with Manheim Express alone experiencing triple digit growth year-over-year. This trend of dealers increasingly wholesaling from their lots is one of the biggest changes to come out of the second year of the COVID-19 pandemic. Manheim Express is the quickest and easiest way to get vehicles into the broader Manheim Marketplace, where dealer lots and lanes meet.
Around half of offsite sellers say that selling from the lot is more important now to how they do business (more than any other channel). The same number—around half—predict that all wholesale sales from dealers will come from the dealership lot in the future. Those dealers said some of the top benefits of offsite selling are that it is easy, saves time, and gives them the ability to retail the vehicle while it is listed in wholesale, helping them sell their vehicles faster.
“COVID significantly changed the wholesale industry, speeding up digital wholesale adoption by highlighting just how effective it can be,” said Connie Suozzo, vice president, Manheim Digital. “Manheim’s offsite channels bring with them a whole new level of efficiencies, and we have been investing heavily in our offsite experience—particularly Manheim Express—to help dealers buy and sell inventory from anywhere.”
In total, Manheim offsite volumes have increased 123% year-over-year, with much of that growth being driven by Manheim Express, which increased over 200% in the same timeframe. To support this growth, Manheim more than doubled the size of the Manheim Express Concierge team, and the company continues to invest in this area. Over 15,000 unique dealers have listed with Manheim Express in 2021 alone.