Black Book Integrates with TradeVue

By Staff Writer October 06, 2021

Black Book announced the integration of its industry data into TradeVue, an omnichannel inventory and customer acquisition tool. TradeVue provides plug-n-play conversion technologies such as trade-in appraisals, price reassurance reports, market analytics, and other premium products that are used by hundreds of new and used car dealers across the country.

“With inventory low and wholesale valuations high, it has never been more important for dealers to provide customers with a precise trade-in valuation,” said Derek White, co-founder of TradeVue. “The integration of Black Book’s data and analytics into TradeVue will help our dealers make an extremely competitive offer on trade-in vehicles and convert more customers. Additionally, our dealers will be able to adjust their ranges so they can decide how aggressive they want to be when going after a particular vehicle.”

TradeVue, offered in both English and Spanish, also offers Text-My-Trade so dealers can send a trade-in certificate via SMS Text to mobile devices while simultaneously copying their dealership, so dealers can start a conversation immediately and work the deal.

“Black Book’s integration with TradeVue will give dealers the precise data they need in this market,” said Jared Kalfus, EVP, Revenue at Black Book. “Our Enhanced Vehicle Matching will give dealers the confidence that the VIN decodes they see are accurate, which then gives them the most precise valuation possible.”

Black Book’s integration is now live on the TradeVue platform.

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Last modified on Tuesday, 12 October 2021 15:35