CentralBDC Appoints New COO

By Staff Writer July 07, 2021

CentralBDC has named veteran automotive executive Simon Smith as its president and chief operating officer. Under Smith’s leadership, CentralBDC will continue to support dealerships with its custom BDC services. CentralBDC’s proprietary technology, coupled with its highly trained employees, currently supports many of the largest dealerships and dealership groups nationwide as their full-service BDC for sales, equity-mining and customer service.
Simon will also lead CentralBDC’s new “Customer Engagement Platform,” an omnichannel communication platform designed to let consumers engage with CentralBDC service teams within their preferred communication channel. Central BDC’s Customer Engagement Platform is scheduled to launch later this year.

“Simon’s expertise and industry knowledge of how to scale and grow effective teams and businesses will help CentralBDC deliver better results for our current dealers and prepare our organization to scale to successfully serve over 2,500 dealerships in 2022,” said Ben Shamsizadeh, CEO and founder of CentralBDC.

Before joining CentralBDC, Smith was executive vice president of dealer solutions at TrueCar, where he oversaw a team of over 350 employees playing a pivotal role in the development and execution of the company’s dealer relations, growth and industry expansion. 

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Last modified on Tuesday, 06 July 2021 23:47