Charity Auction Raises $20,300

By Staff Writer October 08, 2020


A past Illinois State Quality Dealer of the Year topped bidders in the charity auction during the NIADA/NABD Virtual Convention and Expo, winning a Ford Mustang.

Eric Nelson, owner of Nelson Automotive in Mt. Prospect, Ill., placed the winning bid of $20,300 for a red 2019 Ford Mustang EcoBoost Fastback in an auction held Oct. 6 during the final day of the convention, with all of the proceeds going directly to the National Independent Automobile Dealers Association Foundation.

The vehicle was donated by ADESA, a business unit of global vehicle remarketing and technology provider KAR Global, which held the auction on the new ADESA Simulcast+ platform.

The NIADA Foundation coordinates the association’s commitment to charitable giving as well as awarding scholarships to deserving college-bound students across the United States.

The vehicle will be delivered to Nelson free by ADESA.

“I just wanted to help push the bid price up, since it was going to benefit an organization with a great mission,” Nelson said. “It’s certainly not a car I would usually buy – it’s not quite in my wheelhouse.

“I don’t keep anything, really. My wife Sarah and I, we keep rotating cars. Maybe she’ll drive it for a month, then it’ll go onto the lot in inventory. I’m just happy to be able to help the NIADA Foundation.”

The auction marked the eighth consecutive year ADESA has auctioned off a nearly new, front-line ready vehicle during NIADA’s annual Convention. Those auctions have raised a total of $196,000 to support the Foundation’s initiatives.

“ADESA and the KAR Global family of companies are vital partners to NIADA, our member dealers and the NIADA Foundation base,” NIADA interim executive vice president Shaun Petersen said. “Their generous donation of vehicles over the past eight years has played a big part in funding the NIADA Foundation’s numerous charitable activities and scholarships for outstanding high school and college students.”

This year’s auction was the first to be held online, as the Convention was moved to a virtual format because of the COVID-19 pandemic.

“This year, especially, we realize that our dealer community needs resolute, dedicated partners to support their success and help them prevail through unforeseen challenges,” KAR senior vice president of dealer sales Steve Jordan said. “ADESA is committed to the NIADA Foundation and is thrilled to once again give back to the many deserving dealers, family members and communities positively impacted by its work.”

The NIADA Foundation coordinates the association’s commitment to charitable giving and education. In addition to making numerous donations to charities nationwide and providing matching funds for local charitable projects, the Foundation has raised hundreds of thousands of dollars to assist members of the automotive community affected by hurricanes and other disasters, and has established endowments that fund university scholarships for students pursuing careers in the automotive industry.

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Last modified on Friday, 09 October 2020 13:11