Recon Platform Adds Black Book

By Staff Writer May 29, 2020
Hugh Hathcock owner of ReconVelocity. Hugh Hathcock owner of ReconVelocity.

Black Book announced the integration of its values into a new product from ReconVelocity, ReconMatch.

ReconVelocity, the industry’s only end-to-end recon management platform, recently introduced ReconMatch. ReconMatch is the only recon solution in the automotive industry that matches buyers to recon inventory the minute it comes into inventory. With the addition of Black Book Values, dealers can now jumpstart their sales process by both determining the vehicle’s value and the margin they can sell the vehicle for instantly.

ReconMatch allows dealers to get a  jump on recon cars
ReconMatch allows dealers to get a jump start on recon cars

“ReconMatch allows dealers to fuel their turn velocity,” said Jared Kalfus, EVP, Revenue for Black Book.

ReconMatch also allows dealerships to determine if a potential buyer is interested in a vehicle so that it can be given priority in the reconditioning process.

“Knowing a potential buyer is interested in a vehicle allows you to start setting a sales appointment before the reconditioning process is even complete,” said Hugh Hathcock, owner of ReconVelocity. “ReconMatch not only does this, but it also scores and rates the leads so you can further prioritize vehicles and customers.”

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Last modified on Friday, 29 May 2020 14:41

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