DealerSocket Inc. a SaaS provider to the automotive industry, announced that its DealerFire website and PrecisePrice digital retail platforms have been accepted into the Genesis Dealer Website Certification Program (DWCP). The announcement comes eight months after the two platforms earned acceptance into Hyundai’s DWCP.

The new certifications mean DealerSocket’s DealerFire website and PrecisePrice digital retail platforms are now available to Hyundai’s and Genesis’ network of U.S.-based dealerships. To earn acceptance into both programs, DealerFire completed a selection process to ensure it provides best-in-class services, a national reach, and extensive automotive industry expertise.