Porsche Adds New Measures

By Staff Writer March 27, 2020 471

Amid the business uncertainty caused by the coronavirus, Porsche Cars North America, Inc. (PCNA) and Porsche Financial Services (PFS) are actively supporting their customers and 192 independently owned and operated U.S. dealer partners with a host of new business measures to alleviate hardship. PCNA and PFS are working to help customers with their mobility needs and support dealers, who are the primary point of contact for customers. These efforts include expanding online retail, offering temporary customer payment relief, incentivizing home delivery and reducing operational costs for dealer partners. 

PCNA is helping dealers join a growing digital pilot program by reducing their cost to launch the offering and by fast-tracking the enrollment and installation process. PCNA launched digital sales for dealers in October, allowing Porsche customers to complete the majority of the car buying experience online with just one visit to the dealership for final signatures before the drive home

To help further dealerships enroll in a time when customers might not be able to visit in person, PCNA has negotiated discounted rates with preferred vendors to add digital retail to dealer websites and streamlined processes to allow for immediate and remote system installation. 

PCNA also offers lease extensions, payment deferrals and home pick-up or delivery for repairs and maintenance.

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Last modified on Tuesday, 31 March 2020 13:00

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