VW, the company founded to produce the people's car, now offers the people first warranty. To promote this new offering, the company is running a commercial set at Woodstock to invoke its hippy image. The narrator tells us "Volkswagen drivers have always put others people first." Always?
It's funny how VW has managed to co-opt the whole "peace and love" idea. A few years ago we had an issue coming out on April 20 and a young graphic artists joked we should put a VW microbus on the cover. You know, because it's the 420 issue. I replied, "We're not putting a Volkswagen on the April 20 issue."