Manheim launched a new OVE Dealer Direct Event sales channel.
With this offering, dealers can host digital event sales using inventory on their lots, without transporting it to a physical auction location.
Collectively Manheim’s offsite solutions, which include Digital Assurance, Dealer Direct Event Sales and Mobile Auctions, have grown 50 percent in volume year over year. This year, these solutions will drive over 100,000 transactions, with over 20,000 dealers participating.
Manheim’s OVE has launched a national promotion that runs through May 7.
The campaign features an offer to dealers where if they purchase three vehicles on OVE, there is no fee on the third purchase. Loyal OVE customers can receive a special gift when they purchase seven or more OVE units.