The National Automobile Dealers Association announced that it has hired Abram Olmstead, a veteran digital strategist, as the association’s digital media director.
In this role, Olmstead will oversee NADA’s communications efforts across all digital platforms, and lead the development of the association’s strategy for using online platforms to communicate with and market to both internal and external audiences. Olmstead will report to NADA’s senior director of media and public relations, Jared Allen, who joined NADA’s public affairs team in February 2015.
Olmstead comes to NADA from the U.S. Chamber of Commerce, where he was the senior manager of digital strategic communications. Olmstead lead the chamber’s social media and digital marketing efforts, managed the day-to-day messaging, crafted and implemented long-term strategies, and expanded the reach and sophistication of the chamber’s digital media presence.
Olmstead previously interned at the White House’s National Economic Council, as well as the U.S. Department of Labor’s Bureau of International Labor Affairs.