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Featured News

State Fines, Bans Buy-Here, Pay-Here Dealer

The Pennsylvania Department of Banking and Securities has issued an order against Dean M. La...

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Exeter Debuts New Logo, Other Updates
Exeter Finance Corp. unveiled a new company logo to dealers and customers in tandem with the company...

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Edmunds Sees Slight Dip in Sales
Used-cars sales declined slightly in May.
Edmunds.com estimates 3.2 million used cars will be...

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America’s Car-Mart’s Profits Tumble
America’s Car-Mart Inc. reported that net earnings in the latest quarter fell to $3.4 million, compa...

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State Fines, Bans Buy-Here, Pay-Here Dealer
Exeter Debuts New Logo, Other Updates
Edmunds Sees Slight Dip in Sales
America’s Car-Mart’s Profits Tumble

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Survey Names KBB Best Site

kelleyKelley Blue Book - www.kbb.com - was awarded Online Auto Shopping Brand of the Year by the 2012 Harris Poll EquiTrend study.

Kelley Blue Book's kbb.com ranked highest in brand equity among the six competitors evaluated in the online auto shopping category in the annual study of more than 38,500 U.S. consumers conducted by Harris Interactive.

The Harris Poll Brand of the Year provides an understanding of a brand's overall strength and is determined by a calculation of quality, familiarity and purchase consideration. Brands high in brand equity excel in the connection they establish with consumers in elements such as the brand's ability to meet expectations, to be trusted, to be relevant to consumers' lives, and in the positive emotional reactions consumers have to the brand.