Kelley Launches Trusted Advisor Program Featured

By Staff Writer March 19, 2018

Kelley Blue Book announced the launch of its new Trusted Advisor Program, which offers a full-suite integration across digital and print marketing platforms.

The Trusted Advisor Program educates dealers and car shoppers using various features, including Kelley Blue Book’s Price Advisor and Instant Cash Offer products, reviews, ratings and award content, Price Advisor Report, marketing capabilities, and more. Overall, the program creates a better environment for negotiating a sale through more transparency in the transaction and the availability of valuation information backed by more than 90 years in the automotive industry, all to help move inventory faster and deliver a more enjoyable overall experience.

The new Trusted Advisor Program is replacing the Kelley Blue Book Price Advisor Participating Dealer Program.

It is now available at different levels of entry based on the dealership’s needs, including Lite, Plus and Premier packages, all with different levels of integration.

Last modified on Monday, 19 March 2018 23:50

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