Fewer Drivers Shop for Auto Insurance

By Staff Writer May 17, 2018

The percentage of consumers shopping for personal auto insurance declined to its lowest mark in four years, likely driven by reduced advertising spending by many insurers.


The newly released index found that the percentage of consumers shopping for personal auto insurance declined in each of the past two years to conclude 2017 at 20 percent, the lowest level since a 20.4 percent reading in 2013.


The TransUnion Auto Insurance Shopping Index includes more than 500 million auto insurance shopping transactions since 2012 from nearly every state in the United States.

Last modified on Thursday, 17 May 2018 19:54

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