ALG Sees Lower Incentives, Higher New Car Prices

By Staff Writer January 04, 2019

ALG projects U.S. revenue for new vehicle sales will reach $56 billion for the month of December, up 1 percent from a year ago.

ALG expects a gain of $560 million in revenue for automakers versus 2017. Additionally, incentive spending is projected to decline 5.6 percent year over year.

ALG estimates the average transaction price for a new light vehicle was $35,145 in December, up 1.3 percent from a year ago. Average incentive spending per unit declined by $223 to $3,746.

The ratio of incentive spending to ATP is expected to be 10.7 percent, down from 11.4 percent a year ago.

Last modified on Friday, 04 January 2019 02:56

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