Auction Announces Act for Special Sale

By Staff Writer June 12, 2018

Prior to its recent Fish Fry May promotional sale, KCI Kansas City’s sales and marketing team replicated Big & Rich’s “Save a Horse” video.  


Teammates entered the auction arena in a 1974 white Cadillac Eldorado handing out “$100 bills” while “Save a Horse” blared in the auction arena.  Dealers clapped and shouted at the announcement of this year’s Guitars & Cars band.


Big and Rich will perform following KCI’s Aug. 15 corporate sale.  The action continues the next morning with thousands of cars, in-lane promotions and $20,000 in post-sale prizes.

Last modified on Tuesday, 12 June 2018 13:45

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